matti hemmings 220 x 148Summer of Sport promotional campaign – July/August 2016

Bristol Shopping Quarter’s Summer of Sport will run from 1st to 27th August, bringing Broadmead alive with a range of free sporting activities designed to increase footfall and encourage visitors to stay longer. The programme includes the first Tour of Broadmead, an eight-day static bike relay benefitting eight different charities. The event will be promoted with multi-media advertising including three-week radio campaigns with both Sam FM and Heart; a five-week advertising campaign with the Bristol Post including adverts in the main paper, Metro and Weekend magazine as well as on; a half-page print advertorial plus a longer online feature, a newsletter feature and a Tweet with Bristol 24/7; and advertorials in Bristol Life and Weekend magazines. There will also be lots of coverage on our social media channels – Facebook, Twitter and Instagram. For further details of the Summer of Sport visit

What our retailers say

“As manager of an independent retailer on the edge of the BID area, I really appreciate the work the BID team does to help promote all its businesses, especially events like the annual Easter trail that encourage shoppers to explore the whole area.”

Andy Hills, Antics