We teamed up with The Image Consulting Co. for our Spring Style competition, which offered the winner a £500 shopping spree with one of their expert personal stylists. It ran on our website’s dedicated competition page, promoted through our newsletter and on social media. It was also picked up by several national competition websites including MoneyExpert.com and ThePrizeFinder.com, which drove a lot of traffic to our website – the first day saw a record-breaking number of visitors and traffic remained high throughout, the majority visiting additional pages. In total there were 2085 entries – the third highest for any of our competitions (the 2018 12 Days of Christmas competition, which had a prize package worth over £1200, retaining the top spot). The aim of the competition was to attract new subscribers for our monthly e-newsletter and raise awareness of Bristol Shopping Quarter as a good place to come shopping, particularly in this instance for fashion clothing. The competition was won by Ruth Thomas.
“As manager of an independent retailer on the edge of the BID area, I really appreciate the work the BID team does to help promote all its businesses, especially events like the annual Easter trail that encourage shoppers to explore the whole area.”
Andy Hills, Antics