During a three week radio campaign run jointly by Sam FM and The Breeze listeners were invited to visit either station’s website to leave a 12-word comment explaining why they love Bristol. Teams were also sent to Broadmead to speak to shoppers, finding out what they love best about the city. Over Valentine’s Weekend (Saturday 13th & Sunday 14th February), artist Kara Strachan from Street Advertising Services incorporated all the reasons into a six metre by three metre painting, working outside in Broadmead, despite poor weather on the first day, and attracting crowds. Including Brunel’s Suspension Bridge and lots of balloons, the finished work, now on display in The Galleries (just within the Castle Park entrance) is very “Bristol”.
“As manager of an independent retailer on the edge of the BID area, I really appreciate the work the BID team does to help promote all its businesses, especially events like the annual Easter trail that encourage shoppers to explore the whole area.”
Andy Hills, Antics