About us

We never forget whose money funded the BIDs that unlocked the transformation of Broadmead. It’s our retailers’ investment and that’s why we involve them in shaping our BIDs. Collaboration with retailers is baked into all aspects of BID planning and delivery.

What our retailers say

“As a Broadmead anchor retailer, M&S is very supportive of the BID process and its impact. The BID is driven by retailers for retailers, and has greatly improved the look and feel of the shopping area.”

Rob Bailey, Marks & Spencer